Approval from the Central Propaganda Department in 1996, "Guangzhou Daily" listed as the first pilot to the current newspaper groups 39 newspaper groups has been the substantial situation only lasted seven years. 2000, a group of radio and television industry has also opened the curtain. "Media Group" is already a fresh term from China's media become the most popular areas of the topic, the development of the media group from the newspaper group has expanded to radio and television groups, the media group and already is an objective trend. From newspapers to radio and television, from paper to print media, the media industry's development is no longer confined to a single, but the media tend to be horizontal integration, therefore Media Group will homeopathy and Health. Media Group in the operation, radio, television, newspapers, networks and other media have integration into the group, the group from "big" start from the overall reached a "stronger." As China's socialist market economy gradually established in the market competition mechanism and the state industrial policy under the guidance of the media industry will be formed mainly to radio and television media, mainly newspapers and web media based multi-mode of inter - Media Industry Group.