1. Based on the description of the marketing concept and the successful interpretation of overseas marketing mode,it points out that Chinese enterprises face many challenges in marketing. Therefore, we should integrate our own actual situation, learn from foreign advanced marketing strategies to promote the development of domestic enterprises
2. Summary
There is a certain gap between the foreign enterprise and Chinese enterprises in the future marketing environment, having their own profitable sales model, will be the fundamental advantage. In the search for corporate marketing model, we not only learn from foreign advanced marketing models, but also on the marketing model we have a clear and thorough understanding 。With a strategic vision ,we can gradually adjust our marketing strategy and marketing business model, adhere to the principle of market-oriented and diverse, there are regional characteristics, to meet consumer demand for different levels of a variety of marketing models and the promotion of the continued development.
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Via the explainations of managing conceptions as well as the analysis of the already achieved success made by foreign selling systems, the text has revealed various challenges facing native companies especially in marketing aspects.That demands us to apply advanced foreign marketing strategies to achieve promotion of native enterprises,basing on our own practical conditions.
2,summary
There’s still a huge distance between Foreign and Native enterprises.
Our rudimentary advantage lays in the mastery of our own profitable selling system.In the process of exploring company’s selling system,we’d not only absorb advanced foreign marketing strategies but also gradually adjust the selling strategies and systems of the native companies,Sticking to the market oriented principle,adopting multicomponent,distict-characterized selling systems to meet the needs of differently leveled customers so as to incentive the non-stop growth of native enterprises
1 This paper described the concept of marketing and the success of overseas marketing model interpretation, pointing out that Chinese enterprises face many challenges in marketing. Therefore, we should integrate their own actual situation, to learn from foreign advanced marketing strategies to promote local business development.
2. Summary
Chinese enterprises and there is a certain gap between the foreign enterprise in the future marketing environment, have their own profitable sales model, will be the fundamental advantage. In the search for corporate marketing model, we not only learn from foreign advanced marketing models, but also on the marketing model has a clear and thorough understanding of a strategic vision to gradually adjust our marketing strategy and marketing business model, adhere to the market oriented principles, to diverse, there are regional characteristics in line with consumer demand for different levels of a variety of marketing models, to promote the continued development of China