Tsing Tao Beer Southeast Marketing Co., Ltd.
Registry Date: July 26, 2002
Target Market: Fujian & Jiangxi Prov.
17 Branch Offices founded and with approximately 3,000 staff.
Pros: 1. Long standing brand; 2.Strong influencing ability; 3. Strong financial supports; 4. Successful Beer+Sports market strategy.
Cons: comes from foreign province
Market survey: Fujian has a population of more than 30 million, with average beer consumption ranks No 1 in China.
Southeast Qingdao beer marketing limited company
Company background: The company had been established July 26,2002.
Goal market: Fujian, Jiangxi.
The company altogether is equipped with 17 offices, 3,000 staffs.
Superiority: 1st, the history is glorious. 2nd, the influence isprofound. 3rd, is filthy rich. 4th, success "beer + movement" marketstrategy.
Inferiority: Belongs to the external species.
Market investigation: Fujian has 30 million population, the averageper person beer consumption quantity occupies the nation first.